so much more than a towel
The only towel made in the USA that keeps you dry and in your happy place. We design valuable products that spark outdoor freedom and restore the carefree enjoyment of life.
We live to love and our products are created out of friendship. The idea for the Wowel came to us on our annual families vacation to Cape Cod during the summer of 2015.
Every Wowel is cut by Tony and sewn by Maria and Osvalda in a family owned mill in Fall River, Massachusetts. Your Wowel is then packaged by us and shipped to your door for your next whimsical adventure.
Carefree Simplicity & Uninhibited Whimsey
We want you to be present with every spontaneous escapade. Our promise is to keep you dry and happy wherever you go, so your happy place is better with a Wowel!
It is perfect for the beach with little kids! They can walk all over it and you can just shake the sand right off! And you don’t need a second or third towel for the shower because this one isn’t sandy!
I love how big it is! It is the perfect size to read on or to take a nap. And it is so soft too.
This towel was exactly what I needed for my pool. When I got out I had no worries about getting any of my furniture wet and was so comfortable the whole time!
North Kingstown, RI
Love the plushness and warmth your Wowels provide while keeping wind, water, and sand at bay! The colors soak in the fun and sun!
I could not believe it when my order of 4 wowels appeared yesterday. They are fantastic! Thank you for the unbelievably quick response. I am passing the word around about your product! Wishing you continued success.
The Wowel is such an awesome idea and execution. My 13-year-old daughter takes nothing but this and her bathing suit to the beach. It's so cool that she can dry off with it when she comes out of the water but then hang on it after without getting all sandy because her towel is wet. And it looks cool too! Thanks ladies!
Thank you - these are just what I was looking for! I came across you guys just through a google search of a towel with a nylon type backing for my boys. Can’t wait to start using them!!
My Wowel is always with me! 24/7, 365, any day, anytime, any Wowel! Surfing year round means exposure to extreme elements and there is no better protector to my Wowel! I never leave home without it! You shouldn't either!!
The perfect towel for the beach, pool, boat and more. One side stays dry and the other side is so soft and absorbent. Great for the back seat when you take the dog to the beach or when the kids come in from the pool and want to sit on the couch. My suggestion...buy two!
North Kingstown, RI